UserWay

UserWay stands as a leading AI-powered solution for web accessibility, empowering organisations to create inclusive digital experiences that comply with ADA and WCAG standards. Businesses across the UK and beyond rely on it to mitigate legal risks, improve user satisfaction, and reach wider audiences, including individuals with disabilities. By automating complex remediation processes, UserWay transforms compliance from a burden into a strategic asset, fostering trust and loyalty in an increasingly diverse online landscape.

What is UserWay?

UserWay is a comprehensive platform designed to make websites accessible to all users, regardless of ability. It leverages artificial intelligence to identify and fix accessibility barriers, ensuring content is navigable via screen readers, keyboard inputs, and other assistive technologies. For UK businesses, this means aligning with global standards whilst addressing local regulations like the Equality Act 2010, which mandates reasonable adjustments for disabled users.

At its core, UserWay offers a suite of tools that go beyond basic compliance. The accessibility widget provides on-the-fly adjustments, such as text resizing, contrast enhancements, and audio descriptions, all customisable to match a site’s branding. Meanwhile, its scanning and auditing capabilities deliver actionable insights, helping teams prioritise fixes that deliver the most impact. Over time, UserWay has become indispensable for organisations serious about digital ethics and user-centric design, with thousands of sites worldwide benefiting from its intuitive approach.

The platform’s evolution reflects the growing importance of accessibility in the digital age. Launched to tackle the rising tide of accessibility lawsuits, UserWay now supports everything from e-commerce platforms to corporate intranets. Its cloud-based infrastructure ensures reliable performance, whilst regular updates keep pace with evolving standards like WCAG 2.2. Businesses appreciate how UserWay democratises accessibility, making it feasible even for teams without dedicated developers.

Key Features

• AI Accessibility Widget: Deploys instantly to enhance usability with features like voice navigation and seizure-safe modes
• Automated Scanner: Crawls sites to detect over 400 WCAG checkpoints, providing prioritised remediation lists
• Advanced Auditing Tools: Generates VPAT reports and conformance statements for legal documentation
• PDF and Document Remediation: Converts legacy files into accessible formats with tagged structures and alt text
• Real-Time Compliance Monitoring: Alerts teams to new issues as content updates occur
• Customisable User Controls: Allows visitors to personalise their experience without altering the site’s core design
• Analytics Dashboard: Tracks widget usage and compliance metrics to measure ROI
• Multi-Language Support: Ensures accessibility for global audiences with translated interfaces

Benefits for Businesses

Adopting UserWay delivers tangible ROI through reduced legal exposure and enhanced brand reputation. Organisations report up to 30% fewer accessibility complaints post-implementation, alongside improved search engine rankings as accessible sites perform better in SEO. For UK firms, this means not only avoiding costly fines but also tapping into the £250 billion disabled consumer market, driving revenue growth through inclusive practices.

Beyond compliance, UserWay boosts operational efficiency by automating what would otherwise require manual audits costing thousands. Teams can focus on innovation rather than remediation, with the platform’s user-friendly dashboard enabling non-technical staff to manage accessibility. Long-term, businesses see higher engagement rates, as accessible sites reduce bounce rates and increase conversion times, particularly in e-commerce and education sectors where user diversity is high.

The scalability of UserWay ensures it grows with your organisation. Small businesses gain quick wins with the widget, whilst enterprises leverage enterprise-grade audits for portfolio-wide compliance. This flexibility, combined with proven track record in defending against lawsuits, positions UserWay as a wise investment for forward-thinking companies committed to sustainable digital strategies.

Use Cases and Applications

In the retail sector, UserWay helps e-commerce sites like online fashion stores make product images and checkout processes accessible, ensuring blind users can shop independently. A UK-based retailer, for instance, integrated the widget to add alt text dynamically, resulting in a 15% uplift in traffic from assistive technology users and positive feedback on inclusivity.

Educational institutions use UserWay to remediate course materials, turning scanned PDFs into tagged, readable documents for students with dyslexia or visual impairments. Universities report streamlined workflows, with audits identifying issues in legacy content that would have taken weeks to fix manually. This not only meets legal obligations under the Equality Act but also enriches learning experiences for all.

Corporate websites in finance and healthcare apply UserWay for secure, compliant portals. Banks deploy scanners to monitor form accessibility, preventing errors for motor-impaired users, whilst healthcare providers ensure patient portals support screen readers for appointment booking. These applications demonstrate UserWay’s versatility, turning potential liabilities into opportunities for customer loyalty and competitive differentiation.

Integration & Ecosystem

UserWay fits effortlessly into existing digital ecosystems, with plug-and-play options for popular platforms like WordPress and Shopify. Its JavaScript widget requires minimal code, allowing seamless deployment across domains without disrupting user flows. For advanced users, API integrations enable automated scans tied to CI/CD pipelines, ensuring compliance during development cycles.

Businesses often pair UserWay with SEO tools and analytics platforms to correlate accessibility improvements with performance metrics. This holistic approach amplifies value, as compliant sites gain favour with search engines and accessibility-focused browsers. Ultimately, UserWay enhances rather than replaces current workflows, providing a robust layer of inclusivity that supports broader business objectives.

Pricing and Plans

UserWay’s pricing structure caters to diverse needs, starting with a free 14-day trial to test core features without commitment. Basic plans, ideal for single-site deployments, typically range from £40-60 per month annually, including the widget and basic scanning. Mid-tier options, from £80-120 per month, add advanced audits and multi-site support, whilst enterprise plans offer custom pricing for unlimited domains and dedicated consulting.

Billing is flexible, with monthly options available at a premium, and annual contracts unlocking discounts of up to 20%. Organisations should consider factors like site traffic and compliance complexity when selecting tiers, ensuring alignment with budget and goals. This tiered model makes UserWay accessible whilst scaling to meet enterprise demands.

Exclusive Savings on UserWay

UK businesses looking to maximise value on UserWay subscriptions can explore exclusive perks and discounts through PerkLedger. Our platform aggregates verified deals from web accessibility providers, helping companies reduce software costs by up to 25%. Additionally, PerkLedger’s Discovery Rewards programme allows members to earn cashback on eligible purchases, turning routine software investments into tangible savings opportunities. Access these benefits through our website, browser extension, or mobile app to stay updated on the latest UserWay offers and streamline your compliance budget.

Getting Started with UserWay

Beginning with UserWay is straightforward: sign up for the free trial via their dashboard, then embed the widget code on your site in under 10 minutes. Run an initial scan to baseline your compliance, prioritising high-impact fixes like alt text for images. For best results, involve your content team early to review audit reports, ensuring a collaborative approach that embeds accessibility into your culture.

Post-implementation, leverage the analytics to track progress and user interactions, adjusting customisations as needed. UserWay’s support resources, including webinars and guides, facilitate smooth onboarding, with most businesses achieving core compliance within weeks. By integrating UserWay proactively, organisations not only meet standards but also cultivate a culture of inclusivity that resonates with modern stakeholders.

To deepen your implementation, consider training sessions on WCAG principles, which UserWay complements through its tools. Regular audits, scheduled quarterly, maintain standards as your site evolves, preventing regression. This ongoing commitment yields lasting benefits, from enhanced SEO to stronger brand equity, making UserWay a cornerstone of resilient digital operations.

Furthermore, UserWay’s community of users shares best practices, inspiring innovations like hybrid accessibility strategies for mobile apps. Businesses that embrace this ecosystem find their digital footprint more robust, ready to serve an inclusive future. With UserWay, compliance becomes a launchpad for growth, not just a checkbox.